The Ghostbuster
Scorecard
After every sales call, score yourself on each GHOST discipline from 1 to 5. This single habit will transform your self-awareness and your pipeline health over time.
Did I uncover a genuine, specific timeline with real consequences?
Did I learn something meaningful and personal about this prospect?
Did I complete every single thing I promised in our last conversation?
Did we leave with a specific meeting or deadline on the calendar?
Is my follow-up message truly personalized โ impossible to send to anyone else?
Your process is tight. This prospect knows what to expect from you โ and trusts it.
Solid foundation, but a gap or two is open. Patch it before the deal goes cold.
Multiple disciplines slipped. Revisit your notes now โ silence may already be on the way.